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Marketing & Promotion
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September 02, 2011

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Ferran Adria's revealing interview with the Wall Street Journal let's more than a few kitchen secrets out, principally among them that is that his El Bulli Restaurant "never made any money."

This statement is not surprising but it cuts to the core of the foodservice business.

It's a very tough business to make money at. The margins are just that thin when you add everything up. 


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You Can't Rely on Word-Of-Mouth Anymore

There's never been more resources at operators fingertips to help them market and promote their business.  Not all  new technologies work for everyone, and in some sense, we are still only as good as the last meal we've served.

However, the Marketing and Promotions Blog tells the stories of real food service professionals and how they market their business. LocalFoodService.com is committed to teaching you how to leverage the internet.  It's not just some marketing jargon.  We live it everyday.

We invite marketing pros, advertising specialists, owners, operators, promotions people, association executives to share their knowledge on this topic.